Hook editing
Multiple openings cut from the same footage to find what keeps people watching.
Video Editing & UGC
Short-form ad edits, UGC, product demos and Reels — cut for every platform and built around hooks that hold attention.
The problem
Raw UGC footage sits unused because nobody has time to edit it.
One video gets made, then runs until it dies.
Edits ignore the first two seconds, where most viewers leave.
Every platform gets the same cut, regardless of format.
The first two seconds decide everything.
Our approach
Multiple openings cut from the same footage to find what keeps people watching.
Turning raw creator content into polished, native-feeling ads.
Demos, unboxings and how-tos that answer buying questions.
Separate edits for Reels, TikTok, Stories and feed placements.
Subtitles, text overlays and motion graphics for sound-off viewing.
Videos launched as structured tests with paid media, then iterated.
Scope
The day-to-day work that sits behind video editing & ugc once it's running.
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We pull the strongest moments, claims and reactions.
Three to five different openings per concept.
Each version is formatted for where it will run.
Performance data decides which edits get new versions.
Reporting
You see hook rate, hold rate and cost per purchase for every video — so editing decisions are based on data, not taste.
FAQ
Can't find what you're looking for? Ask us directly — we usually reply within the hour.
Ask on WhatsAppWe focus on editing and creator coordination. We can brief creators or work with footage you already have.
Typically a few days per batch, depending on volume and footage.
Yes — unused UGC is often the fastest win we find.
Meta, TikTok, Instagram Reels, YouTube Shorts and on-site product video.
Often paired with
Free guides
Meta ad costs jumped as much as 84% on Black Friday 2025. Here’s the real data, why the stores that launch late pay the most, and a week-by-week plan to run Facebook ads for Shopify in 2026.
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